How can commercial teams lead the transition to net zero eating?
The food industry is at a crossroads. Contributing over a quarter of global emissions, we need a major shift in how we produce and consume food to meet net zero goals. But how can we make this happen?
Currently, food retail focuses on innovation and sales growth, often overlooking the environmental impact. Category planning decisions rarely consider climate, health, or other sustainability factors. This disconnect between commercial goals and sustainability needs is hindering progress towards net zero.
That’s why we’ve started Deovise. We believe that to drive the net zero transition, commercial and marketing teams need to understand the full impact of their decisions. Our goal is to empower food retail leaders to make informed choices that support sustainable consumption.
Our Approach:
- We assess risks and opportunities for different food categories in the net zero transition.
- We help businesses align growth plans with sustainability goals.
- We develop long-term category visions considering CO2 emissions, health impacts, and market trends.
- We integrate carbon emission data into all aspects of business planning.
By simplifying complex sustainability data and making it accessible to decision-makers, we’re bridging the gap between commercial success and net zero eating. Our aim is to create a food retail system where climate considerations are integral to all planning and decision-making processes.
The transition to net zero eating won’t be easy, but it’s essential. With the right tools and mindset, we can create a food industry that’s both profitable and sustainable.